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Golf and Tennis Sporting Goods Equipment in Mexico: A Strategic Entry Report, 1997 (Strategic Planning Series)

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Golf and Tennis Sporting Goods Equipment in Mexico: A Strategic Entry Report, 1997 (Strategic Planning Series)

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    Available in PDF Format | Golf and Tennis Sporting Goods Equipment in Mexico: A Strategic Entry Report, 1997 (Strategic Planning Series).pdf | Unknown
    The Consumer Products Research Group
This report puts executives and strategic planners on the fast track. The first chapter describes the study's methodology. The second chapter gives an overview of how to strategically access the market, mid-term forecasts of latent demand and accessibility benchmarks. The remaining nine chapters are not industry specific, but instead discuss economic fundamentals, marketing distribution options, export and direct investment options, and full risk assessments (political, cultural, legal, human resources). Combined, the information provided in this market study is a "one-stop" shop for the strategic planner. Ample statistical benchmarks and comparative graphs are given.   show more
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